Partners

ScanScout has partnerships with many of the leading companies in the online video ecosystem. If you would like to partner with ScanScout, please email partnerships@scanscout.com.

Video Platforms

Brightcove is an Internet TV platform/network that allows content makers to monetize their content with ad revenues. The site has two different content makers in mind, independents and established media entities. Brightcove provides different distribution and monetization solutions that work for both. Brightcove offers two main kinds of distribution to its content makers. Content makers can allow their content to be placed on blogs and websites free of charge, which increases their reach and drives traffic, or they can license their content to be used how the buyer sees fit.

LongTail Video is the premier destination for online video solutions. Whether you're a webmaster searching for the best online player compatible with dozens of plugins and skins; a consumer looking for a great desktop player; or a publisher interested in monetizing their videos, LongTail Video can help. The Company's media players have streamed billions of videos and their AdSolution serves millions of pre-roll, overlay mid-roll and post-roll ads daily.

Ooyala was founded in early 2007 with the intent of unlocking the value of video for content publishers. Their flagship product, Backlot, provides an end-to-end solution for content owners to transcode, manage, deliver, analyze, and monetize their video assets. The flexibility of theirplatform allows them to quickly respond to market needs, such as solutions for monetization that go well beyond advertising; they also provide innovative solutions such as interactive video.

thePlatform™ is the leading online video management and publishing company. Media companies rely on thePlatform as their open, central hub for managing, monetizing, and syndicating billions of video views annually. thePlatform's services provide unmatched versatility for designing and supporting video businesses on PCs, mobile, and TV.

Ad Management Platforms

adap.tv develops video advertising trading, serving and management technology that make video more profitable and less painful. adap.tv is the creator of OneSource, the online video ad serving platform that empowers publishers to succeed in online video. A complete end-to-end solution, OneSource helps publishers increase advertising revenue, grow streams, make the right business decisions, and simplify every aspect of ad operations. adap.tv is also the creator of the adap.tv marketplace (atm), the industry’s first online video advertising marketplace. atm connects advertisers, agencies, publishers and ad networks with a robust marketplace to make smart buying and selling decisions in real-time.

Auditude seeks to monetize online video by analyzing uploaded clips of video. The platform will automatically identify any uploaded video clips from a number of shows produced by MTV Networks, and will display an overlay when the clip is played that shows which episode the clip originally came from, its original air-date, and links to online stores where users can buy the entire episode.

Freewheel offers a system to account for the monetization rights of online video syndication. Though it may be a bit of an oversimplification, FreeWheel hopes to become the DoubleClick of Internet Video. Doug and his two other Co-Founders worked at DoubleClick prior to organizing FreeWheel.tv in 2007. The FreeWheel service provides four functions. First, it identifies sales rights. That means that it determines what companies have the right to sell a piece of content. It assures content owners that their ads are not pre-empted by ads sold by others. Second, it pinpoints the right ad to run. Given a number of ad sellers, CPM rates, and display platforms, FreeWheel pinpoints the ads that will drive the highest possible yield. All this happens in milliseconds. Third, it serves the ad. The FreeWheel ad server can accommodate any video format and works with any video player. Fourth, it automates the financial accounting. Content owners, distributors, and third-party sellers are automatically assigned their rightful share of ad revenue.

LiveRail delivers technology solutions that enable and enhance the monetization of internet-distributed video. By focusing specifically on challenges and opportunities created by online video, their tools are designed to be easier, more efficient and more effective that traditional display ad servers to deliver and track advertising into this exciting new medium. LiveRail believes the solution lies in creating new, video-specific approaches and technology platforms to manage, deliver, optimize and track video advertising.

Technology Platforms

Adobe Systems Incorporated (Adobe) is a diversified software companies. The Company offers a line of creative, business and mobile software and services used by creative professionals, knowledge workers, consumers, original equipment manufacturer (OEM) partners, developers and enterprises for creating, managing, delivering and engaging with content and experiences across multiple operating systems, devices and media. It distributes its products through a network of distributors, value-added resellers (VARs), systems integrators, independent software vendors (ISVs) and OEMs, direct to end users and through its own Website at www.adobe.com. It also licenses its technology to hardware manufacturers, software developers and service providers, and offer integrated software solutions to businesses of all sizes.

Akamai has created a digital operating environment for the Web. Their global platform of thousands of specially-equipped servers helps the Internet withstand the crush of daily requests for rich, dynamic, and interactive content, transactions, and applications. When delivering on these requests, Akamai detects and avoids Internet problem spots and vulnerabilities, to ensure Websites perform optimally, media and software download flawlessly, and applications perform reliably.

Yahoo! Inc. (Yahoo!), together with its consolidated subsidiaries, is a global Internet brand. Together with its owned and operated online properties and services (Yahoo! Properties or Owned and Operated sites), the Company also provides its advertising offerings and access to Internet users beyond Yahoo! through its distribution network of third-party entities (Affiliates), who have integrated its advertising offerings into their Websites, referred to as Affiliate sites, or their other offerings. The Company generates revenues by providing marketing services to advertisers across a majority of Yahoo! Properties and Affiliate sites.